30-Minute Social Media Marketing: Step-by-step Techniques to Spread the Word About Your Business

BIG PRESENCE isn't just for BIG COMPANIES anymore! A social media marketing handbook for small business owners on the go

Social media has opened the door to anyone who wants to promote themselves--including small businesses. Designed specifically for busy small business owners, this book puts you on the fast track to maximizing your business's visibility and generating profits—regardless of the size of your marketing budget or the time you have to devote to it.

30-Minute Social Media Marketing provides 22 short chapters packed with real-world examples, templates, sample marketing procedures, and screen shots taking you step-by-step through the essentials. With little time and effort, you will master the arts of:

  • Blogging and microblogging
  • Social networking and bookmarking
  • Audio and video
  • E-books and webinars
  • Direct and indirect marketing
  • Brand and relationship building
  • Word-of-mouth marketing
  • Expanding your reach and establishing your position
  • Integrating with traditional marketing
  • Evaluating results

By the end of the book, you will have completed a social-media marketing plan that produces real results and created a strategy for future marketing plans--all in just 30 minutes a day.

Reviews from Goodreads.com

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By Luciano (Brazil) · ★★★☆☆ · December 24, 2013
Uma boa introdução para quem quer entender conceitos para começar a usar mídias sociais, porém o conteúdo já está desatualizado (a maior parte dos casos é de 2009 e as experiências, os recursos e a tecnologia online já avançaram bastante de lá para cá). Por exemplo: a autora muitas vezes cita que... ...more
By Cynthia · ★★★★☆ · July 26, 2012
It's a lot to take in. And this business changes so fast that a couple of things she mentions are no longer around. But it is still current and practical advice. Read it through once, marking things you want to try. Then come back to those places and implement them in your strategy. ...more
By Belle Beth (Australia) · ★★★☆☆ · October 07, 2014
Really enjoying this so far! ...more