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Promote CPA Offers
How to Promote CPA
Offers and Actually
Make Money Doing It
By Dennis Becker and Rachel Rofe
Copyright (c) 2010 by, all rights reserved - Page 1

Promote CPA Offers
Disclaimer and Copyright Notification:
Copyright (c) 2010 by Dennis Becker,
The contents are based on the author's personal experience and research. Your results may
vary, and will be based on your individual situation and motivation. There are no guarantees
concerning the level of success you may experience. Each individual's success depends on
his or her background, dedication, desire and motivation.
NOTE: Some of the recommendations in this report might contain affiliate links. If you click
on the link(s) and purchase such a product based on my review and/or recommendation, I
will receive a referral commission. Whether I receive a commission or not will not have any
effect on the purchase price of the product. Additionally I am sometimes offered a
complimentary product to review. My decision to promote these products is based on my
own satisfaction with the products. I do not recommend crap, and any review I make will be
based on my own experiences, which are not typical. You could do better, you could do
worse, you could do nothing at all, and that is totally out of my control.
We make every effort to ensure that we accurately represent our products and services.
There is no guarantee that your results will match examples published in this report.
Some links may change or even not work for many reasons beyond the control of the author
and distributors. They cannot guarantee or otherwise be responsible for what you might find
when you click through to sites not under the control of the publisher of this report.
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Promote CPA Offers
About Us:
Dennis Becker began his Internet marketing
career in 1998 by selling on eBay while still
running a full time retail business. Beginning in
2002, he became interested in Internet marketing,
and spent 3 years trying virtually everything with
dismal results.
One day, frustrated and beat, but unwilling to quit,
he devised a new strategy to simplify the entire
process, starting with a mindset makeover. That strategy changed his life,
and he wrote about it in the classic "5 Bucks a Day" book, available at
Amazon, or through a link in the resources section.
He also opened an "Insiders Club" in 2007 to help more experienced Internet
marketers achieve their first $1000/day of profits by following proven,
sometimes little-appreciated, business models to receive amazing results.
Rachel Rofe has been a full time Internet Marketer
since June 2006, and has been on the Internet for over a
Although she's dabbled in many fields, she's mostly
known as a membership site expert, copywriter to the
"Internet Stars", and offline business expert.
She dedicates her time to learning as much as possible,
both in Internet Marketing and in life. She joined the
staff of Earn1KaDay in 2010.
You can read more about her on her blog at
Copyright (c) 2010 by, all rights reserved - Page 3

Promote CPA Offers
Cost per Acquisition, or CPA, seems to be a big buzz in the Internet
Marketing industry. The buzz is that CPA offers are one of the quickest ways
to make a buck. We all know what "get rich quick" schemes look like. They
look like the guy with big hopes and dreams, but an empty bank account.
Don't turn away and run just yet. You can actually make good money in the
CPA market and I am going to teach you how. All you need is a little
patience, a good marketing tactic, and a sprinkle of common sense. That is
really what is going to set you apart from the guy who's dreamy-eyed and
Promoting CPA Successfully
Successful CPA promotion happens by following a few basic steps. Once you
get these steps down, your fate lies within your own creativity. The ability to
think outside of the box is going to boost you far ahead of the pack.
The first step to succeeding with CPA is market research. You need to
thoroughly understand exactly what cost per acquisition (or cost per action)
means and how it plays into your marketing campaign. CPA differs from pay-
per-click in that you only pay for clicks to conversions, rather than paying
each time someone clicks on your advertisement.
With this in mind, you need to choose your keywords very wisely. You want
clicks to convert into sales. When choosing keywords, make sure you fully
understand whom your target market is. Have your avatar already in mind
and find keywords that directly relate to that person.
The next step to CPA success is finding that irresistible offer. Many of the
large affiliate networks like Azoogle, LeadExpose, and Revenue Loop have a
vast bank of CPA offers, so finding the best of the bunch for your business
shouldn't be an issue.
Time to Get Creative
Once you've learned your market, determined your best keywords, and
found that irresistible offer, it's time to promote it. Promoting your CPA
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Promote CPA Offers
involves a lot of trial and error. This is where your creativity comes into play.
Some options are article submissions to user-generated content sites, review
writing, Google Adwords, or even advertising on Craigslist. Play around with
your marketing strategy and see what works best to promote your own CPA
If your budget is low or non-existent, then stick with article writing. Submit
articles to Ezine sites and you will end up with a good conversion rate
without depleting your cash flow.
A Note on Keywords
Just like any other facet of online marketing, keyword research is your bread
and butter. It can make or break your CPA campaign, so choose wisely, my
Of course, your keyword research tactic will depend largely upon what CPA
offer you choose, but here are a few tools that I find useful:
1. Google Keyword Tool: if you think about, Google defines the term
"keyword." After all, they pioneered Pagerank, which basically
determines popularity on the web. Keywords are useful tools to build
your popularity. So, Google Keyword Tool brings everything full circle.
Plus, it is easy to use and gets you the results you want in very few
2. you can search for related keywords suggested by
to come up with a better list. If you so choose to click on these related
keywords, the search engine will provide you with another great list. If
you click on... Okay, you see where this is going. provides
endless possibilities for related keywords. All you have to do is ask.
3. functions the same way that does in that it provides
you with a list of relevant keywords when you type in a search.
Generating Traffic for CPA Offers
Now that you know how to determine your market, find the appropriate
keywords, and land that irresistible offer, its time to get serious about how
this is all going to come together. One of the biggest questions asked when
it comes to generating traffic for CPA offers is how to do it. Should you
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Promote CPA Offers
create a landing page specific to those CPA offers, or should you offer direct
links? Your best bet is to go the direct linking route first to determine
whether your CPA offer is worth promoting. If it fails, you didn't waste your
time or money buying a domain and creating a landing page.
Once you do decide to create a landing page for your CPA, you'll want to
promote it through social bookmarking. Ignore the Pagerank of the site,
because even sites with low Pagerank can send you a decent amount of
traffic. Remember, your objective is to generate traffic, not boost your
As I previously mentioned, if you are new at CPA then article submission is
the most cost effective way to go. Whatever method you choose, remember
to keep your options open. Never pigeonhole yourself into a single marketing
tactic. The key to great success (and earning big bucks) when working with
CPA offers to be absolutely open to all ideas and use your creative side.
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Promote CPA Offers
Want More? Here Are Some Resources:
Earn1KaDay - the Internet marketer's Insiders Club where we share tips,
tactics, success strategies, and disseminate cutting edge information about
12 different business models.
5 Bucks a Day - This is how Earn1KADay was born. Learn the techniques
that, inspired by a 5-dollar bill, took my Internet marketing income from $30
a day to $700 a day in less than a year.
Action Enforcer - This desktop application that will bring you more focus and
let you get more done in less time than you ever imagined. - A comprehensive list of all of our products.
Article Marketing
7 Minute Article Secrets - How to write any article in 7 minutes or less.
Article Marketing 365 - Learn techniques that will bring you yearlong article
Article Profit Formula - Learn the formula that John Taylor uses to make
each article he uses worth $28 (or more).
Copy Cheats - This takes "best of the best" copywriting lessons and puts
them all in one page. Your copywriting skills will absolutely get a lot better
after going through this report.
Ultimate Copywriting Handbook - How to write irresistible, persuasive and
engaging sales copy so that you can make more sales for your products and
Freelance Work
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Promote CPA Offers
Freelance Profit Method - Discover 23 different ways you can earn money as
a freelance writer.
List Building
List Building Renegade - How to generate massive email lists of targeted,
hungry buyers.
Offline Marketing
Easy Autoresponder Cash - Learn how to set up easy autoresponder
sequences for offline customers. Rachel knows one guy who has over 1,000
businesses paying him $250 a month for this type of service.
Get Them Online - Learn how to find offline businesses that want to work
with you, how to approach them, and the types of services to offer. There
are phone scripts and contracts included in this report.
Make $10K In A Weekend - Learn how to give weekend seminars to offline
businesses (which can be outsourced to others) and charge $997 per
attendee. We teach you how to get clients (can be outsourced for free), the
exact scripts to use at the seminars (written verbatim for you), and a lot
Craigslist Outsourcing Secrets - How to Expand Your Business Growth by
Outsourcing Your Tedious Tasks to Freelancers From Craigslist
Product Creation
Conversion Profits - How to make the most profits from any customer that
comes to your page. This includes converting your advertisements, sales
letter, and any message the customer will see. You get resale and private
label rights with this.
Pricing For Big Profits - Discover how to price your products to offer the
most value and also bring in the most money. Most gurus would NOT tell
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Promote CPA Offers
you this stuff.
Thrifty Marketers Product Launch - How to earn a lot of money, very quickly,
without going through the laborious process of doing an entire product
Social Media
Facebook Fan Page Cash - Learn how to set up and leverage your own
Facebook Fan Pages
Becoming Successful
Anatomy of a Success: Interview With James Schramko - James is on target
to do 8 figures this year - and he's breaking down all his secrets.
IM Quick Start Strategy - Jason Fladlien talks about the mistakes he made
that he thinks cost him 150K in 2009. He'll help you avoid those mistakes.
Want To Make Money With All These
Reports And More?
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